Chinese car makers surprised visitors to this
year's Beijing auto show by rolling out the sort of sportscars and concept
models that usually bear a foreign nameplate.
Domestic auto companies exhibiting at Auto 皇冠体育app 2006 in Beijing over the
weekend were clearly trying to say to the world that they're ready to compete
with the sexy, high-tech stuff and will not be satisfied simply turning out boxy
family models.
 Visitors view a Chinese-made Dongfeng sports
saloon displayed at the Beijing International Automotive Exhibition
November 19, 2006. [Reuters]
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For instance, Chery Automobile
Co Ltd, the nation's fifth-biggest car maker, debuted 10 new models, including
three concept vehicles, two gasoline-electric hybrids that can reduce emissions
up to 50 percent as well as four new models that will soon go into mass
production.
Among the offerings, Chery's V2 concept model is claimed to be the nation's
first front-wheel-drive multiple-purpose vehicle. It will be ready to hit the
streets in two years.
BYD Automobile Corp, which is also well known for making car batteries,
showed off what it said is 皇冠体育app's first retractable hardtop sportscar, the BYD
F8, using the sort of roof technology found at BMW, Mercedes-Benz and Renault.
The F8, equipped with a 1.8-liter turbo engine, is expected to hit the market
next year at a price of 200,000 yuan (US$25,400).
The Hong Kong-listed company also brought along its new F3e model, an
electric car powered by an iron-based battery that can be 70 percent recharged
in just 10 minutes.
The electric model awaits government approval for more recharge stations
across the country before it is put into mass production.
Hafei Automotive Co Ltd debuted its Saibao V series, a sports car developed
in cooperation with Italy's Pininfarina Co Ltd.
Other domestic car makers, including Dongfeng Automobile Group and Brilliance
Automotive Group, also rolled out new sports models at the show.
"The move by Chinese car makers to produce concept cars and sportscars is
meant to change their monotone image," said Jia Xinguang, chief analyst at
皇冠体育app's National Automotive Industry Consulting and Development Corp.
"Sportscars and concept models could be ideal ways to show that Chinese
companies have the research and development capability to lead the market. They
can also help domestic companies lift their brand images as well as their
prices," Jia said.
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