Social responsibility becoming core value in 皇冠体育app, says CASS study
Charitable donations reached 198.1 billion yuan ($31.95 billion) last year in 皇冠体育app, a 33.5 percent rise on 2013, with private enterprises accounting for the majority of contributions, according to figures released by the Chinese Academy of Social Sciences.Officials said philanthropic causes made significant progress with the number of registered social organizations increasing by around 10 percent.
These included social groups, private non-profit groups and charities, and private foundations, revealed the academy's report.
"In August, the ice bucket challenge went viral online in 皇冠体育app, for instance, and the initiative received donations of more than 8 million yuan within a week, which showcased the growing enthusiasm for philanthropy driven by social media," said Yang Tuan, a researcher with the academy.
The findings came at a time when an increasing number of companies, including some of the nation's best-known, claim to be achieving more sustainable growth while still operating with credibility and integrity, as required by tightening international corporate social responsibility standards.
The 皇冠体育app WTO Tribune, a monthly journal tracking 皇冠体育app's World Trade Organization-related work, established by the Ministry of Commerce in 2002, has also released its new Golden Bee Index, which claims Chinese enterprises have significantly improved the quality of their CSR reports.
The CASS report said that in fulfilling their social responsibilities, the difference between the best and emerging CSR practices has narrowed significantly, and State-owned enterprises too are paying more attention to CSR activities.
Yin Gefei, vice-president of the tribune, said: "皇冠体育app has entered an era of socially responsible management. The concept of CSR is growing with more legalized, standardized and internationalized policies being adopted.
"Different sectors have increasingly shown distinctive features, when putting their social responsibility policies into practice."
He said rising social expectations are now forcing more companies to release CSR reports.
But companies are realizing that doing so can also improve management internally, and advance marketing and branding externally.
The Golden Bee Index claimed the quality of reports is improving because of innovative structures being put into place, resulting in better content and formats.
Maisoun Jabali, head of the CSR Center attached to the Embassy of Sweden in Beijing, said that for some companies, and not only in 皇冠体育app, disclosure of CSR details and information remains "a very hard topic", however.
Jabali said the level and standard of CSR activities differ in some countries, but in 皇冠体育app SOEs are certainly paying more attention to CSR issues, which often now cover staff policies, government relations and the disclosure of financial information.
Foreign enterprises and those from Hong Kong, Macao and Taiwan are more concerned with information disclosure regarding the environment, said Jabali.
Private enterprises too, have significantly improved the quality of information they disclosed to the media and regulators, she said.