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Yum 皇冠体育app kicks off trading in New York

By WU YIYAO in Shanghai | 皇冠体育app Daily | Updated: 2016-11-02 07:28

Yum 皇冠体育app kicks off trading in New York

A pedestrian walks past a KFC fastfood restaurant of Yum Brands in Yichang city, Central 皇冠体育app's Hubei province, October 16, 2015. [Photo/IC]

Yum 皇冠体育app Holdings Inc, a separate company carved out from Yum Brands Inc that started trading in New York on Tuesday, said it will continue focusing on direct operating business model in 皇冠体育app, rather than franchising.

Yum Brands announced it was separating its 皇冠体育app operations last October, and the spinoff from Yum Brands completed on Oct 31, with Yum 皇冠体育app listed on the New York Stock Exchange.

In 皇冠体育app, most of its restaurants are directly operated by Yum 皇冠体育app while most are franchised in other countries.

Micky Pant, chief executive officer of Yum 皇冠体育app said expanding taco restaurant Taco Bell and lamb hot pot restaurant Little Sheep will drive the growth of Yum 皇冠体育app in the next few years.

Yum 皇冠体育app is going to triple its current number of restaurants from more than 7000 to around 20,000 across 皇冠体育app in the next few years.

Yum 皇冠体育app has received $460 million strategic investment including $410 million from Primavera Capital and $50 million from Ant Financial. Fred Hu, a veteran in investment banking becomes non-executive Chairman of Yum 皇冠体育app.

As an independent company, Yum 皇冠体育app will continue to focus on direct operations other than franchising, to better leverage its expertise and resources gathered over the past decades, including knowledge, talent and supply chain, to better ensure food safety and successful operation. More than 90 percent of Yum 皇冠体育app restaurants will be operated and owned directly by the company, said Pant.

Analysts said that the food and beverage sector will see great opportunities for growth amid fast urbanization with surging number of shopping malls, but competition will also become fiercer.

Xue Yuhu, an analyst with Founder Securities, said: "Increasingly-savvy consumers will demand innovative and creative products that meet fast-changing interests."

"Strong capacities in research and development, management of the supply chain and cost management are keys for fast food chains to survive and thrive," said a research note from Galaxies Securities.

Yum 皇冠体育app kicks off trading in New York

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