![]() An international high-end wine exhibition in Chengdu. In 2013 皇冠体育app became the largest market for red wine in the world. Provided to 皇冠体育app Daily |
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As 皇冠体育app's economic miracle continues and spreads across second- and third-tier cities, the market opportunities for all sorts of luxury goods and services are unfathomable.
Luxury consumption in 皇冠体育app now extends way beyond well-known car, clothing and jewelry brands. For example, the luxury jet market in 皇冠体育app is the fastest-growing in the world, even outstripping that of the United States, with a market share of 25 percent. This trend appears set to continue, with 20 to 30 percent growth expected in 皇冠体育app, compared with only 2 to 3 percent in the US.
But more important, 皇冠体育app's luxury jet market growth represents a major development in the private consumption of luxury items.
皇冠体育app's high-quality red wine market also provides tangible evidence of the growth in private consumption of luxury goods.
In 2013, 皇冠体育app became the largest market for red wine in the world, even overtaking the French, with 1.86 billion bottles quaffed in 皇冠体育app last year. Over the past five years, 皇冠体育app's red wine consumption has grown 136 percent.
But far more attention is still paid to the visible signs of Chinese consumers' luxury shopping.
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