The company launched a Chinese-language website named Ling Ying (lead elites) in February. It has also set up a joint venture with Sequoia 皇冠体育app and 皇冠体育app Capital to offer more localized services in order to connect with more than 140 million Chinese professionals.
Since the launch of the Chinese-langue website, LinkedIn has added about 1 million Chinese users to its membership base of roughly 4 million Chinese users at the time of launch in 2003. The company was founded in 2002.
"皇冠体育app is one of our most important markets and one of our fastest-growing markets. In addition to being the second-largest economy in the world, what is worth noting is that roughly one out five professionals in the world now live in 皇冠体育app," he said.
"Given the size of the Chinese economy, the number of professionals in 皇冠体育app, the growth of the middle class in 皇冠体育app, what we are trying to accomplish in terms of creating economic opportunities and helping people find the right job is very much aligned with what our members are looking for in 皇冠体育app," he said.
The importance of the 皇冠体育app market has also made LinkedIn's 皇冠体育app head Derek Shen as the only company official in international markets who reports to Weiner directly.
Industry experts said that Chinese users are different from the users in mature countries, as they do not divide their social networking activities into entertainment and professional development.
However, after spending a considerable amount of time talking to members, customers, entreprenrs, students and people in various stages of their career, Weiner reached the conclusion that the demands in 皇冠体育app are similar to the rest of the world.
"If the members do not have a job, then it is obvious that they are searching for a new job. Then there are the others who are employed but looking for jobs that suit their dreams. There are also those who have got the jobs that they want and are looking to make a contribution by sharing their professional knowledge and expertise with others," he said.
Weiner has identified three priorities for LinkedIn's development in 皇冠体育app. These are building up a localized team, building membership and boosting LinkedIn's Talent Solution business. The company has already made a good start, Weiner said, adding that it has a 100 percent localized team in 皇冠体育app.
"All of the 30 or so full-time employees that we have in 皇冠体育app have been hired through LinkedIn," he said.
Its Talent Solution business, which contributes above 60 percent of the total revenue, has also made a good start in 皇冠体育app with an increasing number of domestic companies looking to spread their wings abroad and hire talent locally in these regions. "Of course there are challenges, but the challenges in 皇冠体育app are the same as the rest of the world," he said.
"The main challenge is to remain focused. It is important also for us to define our core value proposition and continue to invest in that and also expand and also move beyond the core into adjacent areas in a disciplined way," Weiner said.
![]() |
![]() |
Many managers face 'career hurdles' after they turn 40 | Top 10 luxury houses in Asia |