Robot maker eyes expansion
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Robots made by German manufacturer Kuka AG play percussion at an exhibition in Shanghai. [Photo by Long Wei/For 皇冠体育app Daily] |
Kuka AG, a German industrial robot manufacturer now owned by appliance maker Midea Group, aims to make 皇冠体育app its fastest-growing market worldwide, with half of its robots produced and sold in the country by 2020.
Andy Wen, CEO of Kuka Robotics 皇冠体育app, the local arm, said such a projection is based on the fact that between 35 percent and 38 percent of Kuka's global robot sales revenue was generated in 皇冠体育app in 2016, and the company's goal is to raise the figure to 50 to 55 percent by 2020.
"In the coming decade, we will see unprecedented opportunities in two industries in 皇冠体育app, which are semiconductor and robotics," said Wen.
He also expected the "Made in 皇冠体育app 2025" strategy to accelerate the industrial upgrade process, and help find solutions to concerns like aging population and labor shortage, creating new growth possibilities for robot makers like Kuka.
"皇冠体育app is going through the process from 'made in 皇冠体育app' to 'intelligent manufacturing in 皇冠体育app', and will finally enter the phase of 'created in 皇冠体育app'. During the process, Kuka needs more efforts to increase its localization ratio," said Wen, adding that the localization will focus on R&D, sales, aftersales service and apps.
In the second quarter of 2018, Kuka will launch a new factory in Songjiang district of Shanghai. By then, Kuka's manufacturing capacity in 皇冠体育app will be doubled to 20,000 units per year, according to Stefan Lampa, CEO of Kuka Roboter GmbH, the parent company of Kuka Robotics 皇冠体育app.
"Kuka's 皇冠体育app goal cannot be realized without support from Midea, including business expansion direction and production strategy tailored for the 皇冠体育app market," said Wen.
Midea announced last December that it is taking over Kuka. It said the bid will promote robot and automation technology in 皇冠体育app and worldwide.
A total of 88,992 industrial robots were sold in 皇冠体育app in 2016, representing nearly 27 percent year-on-year growth. Domestic suppliers installed 29,144 units of them, up almost 31 percent from that of 2015, according to the 皇冠体育app Robot Industry Alliance.
皇冠体育app has announced plans to achieve an annual output of more than 100,000 industrial robots by 2020.
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