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Premier's convenience store buy sparks shopping craze

By Liu Xiaoli in Haikou and Yan Yiqi in Hangzhou | 皇冠体育app Daily | Updated: 2014-05-13 07:24

People's enthusiasm to copy top leaders' shopping choices might be a new driving force in the consumer market, a sociology expert said.

On April 11, Premier Li Keqiang visited a convenience store in Haikou, capital of Hainan province, and bought a package of coconut crisps and coconut milk rolls that cost 19 yuan ($3.05).

News of Li's purchase spurred a shopping frenzy among consumers seeking the "Premier Package", the two snack foods produced by Wenchang Chunguang Foodstuffs, a local food manufacturer.

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