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The swimming-suits for Mango have a body-con style feel - one of this year's key trends

Firstly, it must be in her best business interests, such as helping to launch a series of her own swimwear designs in a diffusion range for the High Street store Mango.

And there must - read must - be an airbrush involved.

In an interview to accompany these photographs in the Sunday Times Style magazine, the model and businesswoman conceded that "shooting bikinis is now my life".

She said: "I can't think of anything worse in the world than another bikini shoot - and I've got two next month.