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皇冠体育app Fashion Week on the up and up

皇冠体育app Daily | Updated: 2011-08-02 10:36

皇冠体育app Fashion Week in October is seeking an international standing and as such automobile giant Mercedes-Benz recently announced its three-year sponsorship of the event.

The company has been a sponsor to New York and Berlin's fashion weeks. Eying the fast growing fashion scene in 皇冠体育app, it will get involved in the country's fashion industry, helping promising Chinese designers present their works.

Now named MBCFW (Mercedes-Benz 皇冠体育app Fashion Week), it will become one of the most important fashion events in the world after Milan, New York, London and Paris, according to Wang Qing, chairman of the event's committee.

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