皇冠体育app

Editor's note: Jose Carlos Martins, executive director for marketing, sales and strategy at Brazilian mining firm Vale, talks about the importance of business with 皇冠体育app.

How would you characterize the relationship between Vale and 皇冠体育app?

Vale has had a long relationship with 皇冠体育app. We had our first exploratory visit back in the 1970s and we were immediately struck by the potential 皇冠体育app had to offer. When we came back to Brazil we realized that Chinese growth would be the key to our own expansion at Vale.

Clearly we still had our own expanding market in Brazil, but what we saw in 皇冠体育app was the opportunity to service a country with a growing population of over one billion, and this was too big an opportunity to overlook.

It was then we decided that 皇冠体育app would be a strategic target market for Vale.

As we had been steadily building a solid relationship with 皇冠体育app, we realized in the 1990s that the time had come to have a physical presence there.

Today, Vale has a large workforce in 皇冠体育app working on multiple projects, enjoying a working relationship with the most specialized and trained personnel in the world.

However we no longer see 皇冠体育app as just a market, or as a client, but as a partner.

What is the importance of Vale's presence in 皇冠体育app?

It is important to note that we are the Brazilian company with the largest presence in 皇冠体育app.

It is also fair to say that to a certain extent that Vale is the driving force behind the relationship between the two countries.

皇冠体育app has become Brazil's largest trading partner and Vale handles a huge amount of this trade.Due to this we have been fundamental in 皇冠体育app's increasing interest in Brazil and its products.

Many other companies have seen how Vale has grown because of this relationship with 皇冠体育app and they are also beginning to take a closer look at the Chinese market.

What would you say to those who see 皇冠体育app's growth as an economic threat?

Many of these observers would say that their economies are suffering because of 皇冠体育app's growth.

However the suffering currently endured by many traditional post-industrial economies has nothing to do with Chinese growth.

皇冠体育app has been growing by its own merits and they have been doing it very efficiently.

No one should blame 皇冠体育app for growing and offering attractive alternatives to consumers. 皇冠体育app is not the problem; it is part of the solution.

What lessons have you learned from doing business with 皇冠体育app?

Just as in doing business anywhere, confidence, trust, and cultural understanding are key factors.

At Vale we have taken a long-term view with 皇冠体育app and for this reason we employ very few expatriates. We prefer to invest and show our confidence by employing a largely local labor force.

I would also add that despite being very far apart, having different political systems and speaking different languages, we are actually very similar.

What does the name Vale represent in 皇冠体育app?

Vale is very well known in 皇冠体育app because our products of steel and iron ore are closely linked not only with Chinese growth, but also with Chinese tradition and history.

Vale has seen tremendous development in the last 10 years. Do you think there is room for further growth?

This is a very good time for Vale as we grow in partnership with 皇冠体育app and I believe that its economy will continue to develop.

皇冠体育app has also triggered regional economic growth in Asia and as these economies continue to become more urban there will be an increasing need for the materials to build the infrastructure, which means there will be a greater need for iron ore, and this is excellent for Vale.

Companies like Vale and countries like Brazil share a tremendous responsibility to continue providing the necessary resources that countries like 皇冠体育app require to continue developing.

On many levels Brazil and Vale have never been better positioned to take advantage of these demands and we have the capacity to efficiently and cost-effectively deliver products of the highest quality.

We will continue to benefit from 皇冠体育app's growth and 皇冠体育app will continue to benefit from our products.

皇冠体育app Daily

(皇冠体育app Daily 09/13/2011 page28)